Ethiopian company!
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Call Center
+251911979926
+251973012201
Our Location
EagleLion System Technology | Sarbet | Beside Addis Ababa City Roads Authority | Elilta Apartment 3rd Floor, Office No. 301
Dubeale
Total Transactions so far
Total Members so far
Total Merchants so far
Buyer Protection
Introducing Buy Now, Pay Later (BNPL) in Ethiopia required more than launching a new feature, it meant reshaping how people think about payments, credit, and financial responsibility. With limited familiarity and cautious attitudes toward deferred payments, building trust among both users and merchants became critical. At the same time, integrating this new model into existing financial behaviors and systems added another layer of complexity.
Driving awareness of BNPL
Guided users through the new payment model with clear education and targeted campaigns.
Building trust in deferred payments
Communicated credit terms transparently and provided reassurance through secure, guaranteed services.
Enabling merchant adoption
Maintaining uptime and resilience across critical services.
Simplifying integration
Delivered seamless APIs, ready-to-use systems, and personalized onboarding for merchants and users.
Redefining spending behavior
Encouraged responsible use of credit with tailored insights and reminders.
Promoting responsible usage
Provided tools and features for better financial control and spending awareness.
Dubeale
Rich dashboard with:
Assigned automatically upon registration
Limit calculated by subscription level
Shop now, pay later
Valid at any DubeAle - approved merchant
Pay in smaller amounts over time
3, 6, or 12-month repayment plans
Dubeale
Rich dashboard with:
Everyday essentials and lifestyle products
Gadgets, devices, and home tech
Tools, equipment, and business solutions
Experiences, personal services, and wellness
Bookings, trips, and vehicle-related services
Dubeale
Rich dashboard with:
Bank-guaranteed secure sales for IFB merchants
Access thousands of DubeAle cash merchants
Purchase any halal product or service
Flexible, interest-free installment payments
